SOUTHWESTERN SCHOOL OF MANAGEMENT AND TECHNOLOGY

The Master of Business Administration (MBA) program offered by Purbanchal University is a professional postgraduate degree designed to prepare students for leadership roles in business and management. This program focuses on developing skilled and responsible managers who can contribute to both national and international organizations. It provides a strong foundation in business knowledge while also building practical skills in decision making, communication, problem-solving, and strategic thinking. One of the key features of the MBA program is its emphasis on practical learning. Students are required to complete a field-based internship in a real business or organization during the program. This helps them gain hands-on experience, understand real-world challenges, and apply classroom knowledge in practical situations. In the final semester, students must also complete a research-based thesis or project report, which strengthens their research and analytical skills. The MBA curriculum focuses on core management areas such as Marketing, Finance, Human Resource Management, Operations Management, Strategic Management, and Business Research Methods. These subjects are designed to give students a strong foundation in managing people, resources, money, and business operations effectively. In addition to the core courses, students can choose specializations based on their career interests. Popular specialization areas include Finance, Marketing, Human Resource Management, and Global Business.